Born and raised in Södermalm, Stockholm. Erik Toscano is an Junior art director/creative with experience in brand strategy and production. He is in love with culture, fashion and unique brand expressions. He is a initiator, enabler or creative-doer focusing on films, stills and creative brand activations.

He follows the Design thinking methodology, meaning he works best when he is allowed to: discover, imagine, visualise, test and repeat.

With one foot in Italy, and the other in Sweden. He has travelled in South America lone for over two years. He believes in ideas anchored in the human emotions and culture.

Life motto:
When life gives you a rainy day, play in the puddles.
- Pooh Bear